Brady

William H. Brady founded the W. H. Brady Company in 1914 in Eau Claire, WI. Products like promotional photographic calendars were soon followed by elaborate color displays for ice cream parlors, printed glass beer signs, point-of-purchase displays and roadside advertising.

During World War II, Brady responded to the need for the military to clearly identify wires on ships, planes and other equipment. Brady’s self-adhesive, preprinted wire markers worked on 100+ degree landing strips or flying through subzero temperatures at 37,000 feet.

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